Test Your Social Media Marketing Skills: Intermediate Level Quiz!

#1. Which social media platform introduced the concept of 'Stories'?

Snapchat

Facebook

Instagram

#2. What is a 'lookalike audience' in Facebook advertising?

An audience based on demographics only

An audience that excludes your existing audience

A duplicate of your existing audience

An audience that mimics your existing audience

#3. Which social media platform is known for its algorithm that heavily favors video content?

YouTube

TikTok

#4. Which of these is a benefit of using social media analytics tools?

Real-time insights

Random data collection

Manual tracking

Increased ad spend

#5. Which metric measures the percentage of people who click on a link in your social media post?

Reach

Click-Through Rate (CTR)

Engagement Rate

Impressions

#6. What is the recommended frequency for posting on Twitter to maintain engagement?

10-15 times a week

2-3 times a day

5-7 times a week

Once a day

#7. Which social media platform is best for reaching a younger demographic?

Facebook

Snapchat

Instagram

#8. What type of Instagram post tends to get the highest engagement?

Carousel Post

Story

Video

Single Image

#9. What is the main advantage of using LinkedIn for B2B marketing?

High ad costs

Low engagement

Professional targeting

Limited reach

#10. What is the ideal length for a Facebook video ad to maximize engagement?

30 seconds

2 minutes

1 minute

15 seconds

Results