Test Your Social Media Marketing Skills: Intermediate Level Quiz!

#1. Which social media platform is known for its algorithm that heavily favors video content?

YouTube

TikTok

#2. Which social media platform introduced the concept of 'Stories'?

Snapchat

Instagram

Facebook

#3. What is the main advantage of using LinkedIn for B2B marketing?

Professional targeting

Limited reach

Low engagement

High ad costs

#4. What is the ideal length for a Facebook video ad to maximize engagement?

15 seconds

2 minutes

1 minute

30 seconds

#5. What type of Instagram post tends to get the highest engagement?

Video

Story

Single Image

Carousel Post

#6. Which metric measures the percentage of people who click on a link in your social media post?

Reach

Engagement Rate

Click-Through Rate (CTR)

Impressions

#7. What is a 'lookalike audience' in Facebook advertising?

An audience based on demographics only

A duplicate of your existing audience

An audience that mimics your existing audience

An audience that excludes your existing audience

#8. Which of these is a benefit of using social media analytics tools?

Real-time insights

Increased ad spend

Manual tracking

Random data collection

#9. What is the recommended frequency for posting on Twitter to maintain engagement?

2-3 times a day

5-7 times a week

10-15 times a week

Once a day

#10. Which social media platform is best for reaching a younger demographic?